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Berkley® Krej Product Launch

Main Graphic Designer

Objective

Berkley® is a Pure Fishing outdoor fishing brand. Created assets for the launch of the new Krej product. Krej is part of the Forward-Facing Sonar family of baits.

Business Impact

This landing page informs, educates, and provides ample opportunity for purchase. Featuring educational videos and how-to instructional imagery, this page delivers on consumer education. 

Assets Created

  • Landing Page*

  • Social Media Assets

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*Landing page no longer live.

Krej Landing Page

Animated scroll of the Berkley Krej landing page

Forward-Facing Sonar Bait Family

Berkley Forward-Facing Sonar Bait family

Social Media Asset

Berkley Krej stickers with Bass Ackwards Beatdowns social media post
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